For city44, betting is about more than winning or losing — it's about ensuring every member enjoys a safe, controlled, and enjoyable experience. We believe responsible gaming is the foundation of a quality Sports Betting and casino platform in Malaysia.
Responsible gaming means enjoying Sports Betting, casino slots, and Live Casino as entertainment only — not as a way to generate income or resolve financial difficulties. At city44, we want all Malaysian members to understand this distinction clearly.
Much like watching an EPL match or a Malaysia Super League game at a kopitiam, betting should be a source of fun and excitement. It becomes a problem when you start betting beyond your means, dipping into money set aside for essentials, or feeling distressed after a loss.
That is why city44 provides a range of tools and resources to help members play within healthy, responsible limits. Your safety and well-being are our top priority.
You play for fun, set your own limits, don't bet beyond your entertainment budget, and can stop at any time without pressure.
When betting begins to affect your sleep, relationships, work, or finances — that's when it's time to use city44's self-control tools or seek immediate help.
City44 actively monitors member betting patterns and will reach out to any member showing signs of concern, offering appropriate assistance and control tools.
Six practical tools provided by city44 to help you manage your betting habits in a healthy and responsible way.
Set a maximum limit on how much MYR you can deposit into your city44 account per day, week, or month. Once the limit is reached, the city44 system will automatically block further deposits until the limit period resets. Limits can be reduced immediately but require 24 hours to increase.
Set a maximum loss limit for a daily, weekly, or monthly period. Once your total losses reach the limit you have set, city44 will temporarily restrict you from placing further bets. This ensures you never bet more than you can afford to lose.
Limit how long you can play in a single session on the city44 platform. When the time limit is reached, the system will notify you and automatically end the session. This is especially useful for preventing you from losing track of time and other responsibilities while playing slots or live casino.
Need a short break from the city44 platform? Use the cool-off feature to block your access for 24 hours, 3 days, one week, or one month. During this period, you will not be able to log in or place any bets. Your account funds remain safe and intact.
If you feel you need a longer break, city44 offers self-exclusion for 6 months, one year, or permanently. During the self-exclusion period, your account will be fully restricted. For permanent self-exclusion, all valid remaining funds will be returned to you within 5 business days.
You can opt out of all promotional communications and bonus offers from city44 at any time. This helps reduce the temptation to bet beyond the limits you have set for yourself. This setting can be changed through your account page.
Activating self-control tools on city44 is straightforward and can be done on your own in under 2 minutes.
Access the city44 platform using your username and password. Make sure you are using a secure internet connection, such as your personal WiFi.
Click on your profile icon at the top right corner of the city44 platform, then select "Account Settings" or "Responsible Gaming" from the dropdown menu.
Choose from the list of available self-control tools — deposit limit, loss limit, session time limit, cool-off period, or self-exclusion. Each tool comes with a clear description.
Enter your preferred limit in MYR or the time duration you'd like. city44 will confirm your settings via email or SMS to your registered mobile number.
Any limit you reduce or activity break you activate takes effect immediately. To increase a limit, a 24-hour cooling-off period is required to ensure your decision is considered and deliberate.
Recognise the early warning signs of problem gambling before things escalate. City44 encourages you to be honest with yourself.
If you identify two or more of the above signs in yourself, please use city44's exclusive self-exclusion tools or contact us at support@city44.bet for immediate assistance. You don't have to face this alone.
Check any boxes that apply to your situation over the past 30 days. This is a personal assessment and is not recorded by city44 — it is for your own guidance only.
Beyond offering self-control tools, city44 also enforces a range of internal policies to maintain a safe and responsible betting environment for all Malaysian members.
City44 follows a strict KYC process to verify that every member is 18 years of age or older. No exceptions are made without valid identity document verification.
City44's system automatically detects unusual betting patterns and will contact the relevant member with information on responsible gaming and available support tools.
City44 regularly provides educational materials, how-to articles, and responsible gaming tips to all Malaysian members via email, in-app notifications, and the official city44 blog.
City44's trained support team is on hand to assist members who need guidance on responsible gaming. Reach us via live chat or email at support@city44.bet at any time.
Answers to questions frequently asked by Malaysian members about responsible gaming on the city44 platform.
Enjoy EPL Sports Betting, Malaysian Super League, badminton, slots, and Live Casino with complete peace of mind. city44 provides all the tools you need to play responsibly and safely in MYR.
By registering, you agree to our Terms & Conditions and Privacy Policy city44. Betting for individuals aged 18 and above only.