City44 Privacy Policy – Personal Data Protection for Malaysian Members

1Introduction

Welcome to the Privacy Policy city44. city44 is a Sports Betting and online casino platform operating in Malaysia under the domain city44.bet. We value the trust you place in us when you register and use our services.

This Privacy Policy transparently and clearly describes how city44 collect, use, store, protect and, in certain circumstances, share your personal information. This document applies to all registered members and visitors of the city44 platform, including the city44.bet website and the city44 mobile app for Android and iOS.

This city44 Privacy Policy has been prepared in accordance with the requirements of Personal Data Protection Act 2010 (PDPA) Malaysia. By using the city44 platform, you agree to the collection and use of your information as described in this Privacy Policy. If you do not agree, please discontinue use of the city44 platform.

2Personal Data We Collect

City44 collects various types of personal data necessary to manage your account and deliver a quality service. The data we collect can be grouped into several categories:

Identity Information:

• Full name as stated on your MyKad or passport
• National identification number (MyKad) or passport number
• Date of birth and gender
• Current residential address in Malaysia
• Active mobile phone number
• An active email address

Financial Information:

• Bank account numbers or e-wallet details (Touch 'n Go eWallet, GrabPay, DuitNow, Boost, ShopeePay)
• Deposit and withdrawal history in Malaysian Ringgit (RM)
• Transaction records and betting activity

Technical Information:

• IP address and approximate geographical location
• Device type, operating system, and web browser used
• Platform usage data, including pages visited and session duration
• Cookie information and similar tracking technologies

3How We Collect Data

City44 collects your personal data through a variety of transparent methods:

• Account Registration: You provide personal information directly when completing the new account registration form on city44.
• Identity Verification (KYC): You upload verification documents such as your MyKad or passport during the mandatory Know Your Customer process.
• Financial Transactions: Financial information is collected automatically when you make a deposit using Touch 'n Go eWallet, GrabPay, FPX, Maybank2u, CIMB Clicks, or any other supported payment method in Malaysia.
• Platform Usage: Technical data is collected automatically through cookies, server logs, and tracking technologies when you browse the city44 platform.
• Communications: When you contact city44's customer support team via live chat, email, or other channels, we retain records of those communications.
• Affiliate Programme: If you register through an affiliate link, we receive limited referral information from that affiliate.

4Purposes for Using Personal Data

City44 uses the personal data collected for the following lawful and transparent purposes:

• Account Management: Creating, verifying, and managing your member account on the city44 platform.
• Transaction Processing: Processing deposits in RM via Touch 'n Go eWallet, GrabPay, DuitNow, FPX, and other supported methods, as well as managing withdrawals to your bank account or e-wallet.
• Identity Verification: Verifying that your identity is legitimate and that you meet the minimum age requirement of 18 years, in accordance with Malaysian legal requirements.
• Fraud Prevention: Detecting and preventing fraudulent activity, money laundering, multiple account usage, and misuse of the city44 platform.
• Legal Compliance: Meeting legal compliance obligations applicable in Malaysia, including PDPA requirements and financial reporting obligations.
• Service Improvement: Analysing usage patterns to enhance the user experience, improve the platform interface, and develop useful new features.
• Service Communications: Sending important notifications related to your account, transactions, relevant promotions and city44 platform updates.
• Customer Support: Providing technical assistance and resolving complaints or issues you report to our team.

5Sharing Data with Third Parties

City44 expressly states that we do not sell, rent or trade members' personal data to any third party for marketing purposes. However, in the following limited circumstances, city44 may share data with relevant parties:

• Payment Service Providers: Required transaction information is shared solely with the relevant payment service providers — such as Touch 'n Go eWallet, GrabPay, DuitNow operators, and FPX-participating banks in Malaysia — for the sole purpose of processing your transaction.
• Game Software Providers: Limited technical data is shared with third-party game software providers that supply casino and slots games on the city44 platform for operational purposes.
• Legal Authorities: city44 may disclose members' personal data to Malaysian authorities such as the police, courts, or regulatory bodies when required to do so by law or court order.
• Identity Verification Service Providers: Third-party KYC service providers engaged to verify member identities receive only the minimum information required for that verification purpose.

6Personal Data Security

City44 implements comprehensive technical and organisational measures to protect your personal data from unauthorised access, disclosure, alteration or destruction:

• 256-bit SSL Encryption: All data communications between your device and city44's servers are secured with the same high-level encryption used by major financial institutions in Malaysia.
• Firewall & Intrusion Detection Systems: city44 servers are protected by multi-layered firewalls and an Intrusion Detection System (IDS) that continuously monitors traffic 24/7.
• Strict Access Controls: Only authorised city44 staff who require access to specific data are permitted to do so, with access logs recorded and reviewed on a regular basis.
• Two-Factor Authentication: city44's internal systems require two-factor authentication (2FA) for all staff accessing member data.
• Regular Data Backups: Member data is regularly backed up to secure locations to ensure service continuity in the event of an emergency.
• Security Audits: City44 conducts regular security audits and penetration testing by independent cybersecurity experts.

7Data Retention Period

City44 retains your personal data for as long as necessary to fulfil the purposes stated in this Privacy Policy, or as required by applicable Malaysian law.

• Active Account Data: For the duration your account remains active and for 7 years following account closure, in line with Malaysian financial regulatory requirements.
• Financial Transaction Records: A minimum of 7 years from the date of transaction to meet Malaysian tax compliance and audit requirements.
• Communication Records: Up to 3 years from the date of communication, for customer support reference and dispute resolution purposes.
• Technical Log Data: Up to 12 months for security and system improvement purposes.
• KYC Documents: For the duration of the active account and 7 years following account closure.

Once the specified retention period has elapsed, city44 will securely and irreversibly delete or anonymise your personal data.

8Your Rights Regarding Personal Data

As a member city44 and individuals protected under Malaysia's PDPA, you have the following rights regarding your personal data:

City44 will process all requests relating to personal data rights within 14 working days from the date the request is received. We may require identity verification before processing your request in order to protect the security of your account.

9Use of Cookies

Platform city44 uses cookies and similar tracking technologies to enhance your browsing experience and ensure the platform functions properly. We use several types of cookies:

• Essential Cookies: These cookies are essential for core city44 platform functions such as login authentication, session management, and security. They cannot be disabled.
• Performance Cookies: Helps us understand how members use the city44 platform so we can improve the user experience. Data collected is anonymised.
• Functional Cookies: Saves your preferences such as language and display settings to provide a more personalised experience on your return visits.
• Analytical Cookies: Helps us analyse platform traffic and usage patterns for the ongoing improvement of the city44 platform.

You can manage your cookie settings through your web browser's settings. However, disabling certain cookies may affect the functionality of the city44 platform. For more information on managing cookies in popular browsers such as Chrome, Firefox, or Safari, please refer to the respective browser's help section.

10Children's Privacy

Platform city44 is intended exclusively for adults aged 18 years and above only. City44 strictly does not knowingly or intentionally collect personal data from children under the age of 18.

If you are a parent or guardian and discover that your child under the age of 18 has registered or provided personal data to city44, please contact us immediately at support@city44.bet. City44 will take prompt action to delete the relevant information and close the account.

11Amendments to the Privacy Policy

City44 reserves the right to update or amend this Privacy Policy at any time to reflect changes in our privacy practices, new legal requirements in Malaysia, or changes to the services we offer.

Members will be notified of any material changes to this Privacy Policy through:

• Email notification to the email address registered to your city44 account
• In-app notifications or announcement banners on the city44 platform
• Update the "Last Updated" date found at the top of this document

Your continued use of the city44 platform after any amendments to the Privacy Policy are published constitutes your acceptance of the revised Privacy Policy. It is your responsibility to review this Privacy Policy periodically.

12Contact Us

If you have any questions, concerns, or complaints regarding the Privacy Policy city44 or how we handle your personal data, please do not hesitate to contact us:

• Privacy Email: support@city44.bet (please mark the subject as: "Privacy Enquiry")
• Live Chat: Available 24 hours a day, 7 days a week via the chat icon on the city44 platform
• Frequently Asked Questions: Visit the page FAQ us for an immediate response

City44's Data Protection Officer (DPO) team is ready to assist you in Bahasa Melayu and will respond to all privacy-related enquiries within 5 business days. We take every privacy complaint seriously and will investigate each case thoroughly and professionally.

If you are not satisfied with city44's response to your privacy complaint, you have the right to lodge a complaint with Department of Personal Data Protection Malaysia which is the regulatory body for PDPA in Malaysia.